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A large green exterior Clubhouse branded billboard.
A hand reaching down toward produce in a brown paper Gopuff bag.
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Gopuff

Clubhouse is a vibrant exploration of communal spaces and the emotions they evoke. Reimagining the clubhouse as a symbolic gathering place, weaving together nostalgia, playfulness, and contemporary aesthetics, a new lifestyle golf brand was born. The golf course isn't just a place for competition, but a canvas for self expression and empowerment. Queer & women owned, Clubhouse celebrates the underdog in everyone.

Project Details

Year: 2023

Agency: Freelance
Creative Director & Lead Designer: Greer Mosher

Services:
Brand Identity
Creative Direction
Digital Design
Print Design

A person sitting on a light colored couch holding a white branded Clubhouse shopping bag in their hand.
A white label with the Clubhouse logo on it hanging off the back of a green shirt.
Three mobile e-commerce screens on top of a decorative photo of an aerial view of a golf course.
A golf scorecard with Clubhouse branding on top of a decorative photo of golf clubs on grass.
Person sitting on the couch with a laptop on their lap and hand on keyboard.
Three mobile screens with Clubhouse branding on a black background.
A person sitting on a brown leather couch holding a phone in their hand looking at a Clubhouse jacket to buy.
A branded Clubhouse poster leaning on the seat of a black chair.